In this day and age, no matter where you go almost everyone is using a smart phone or a smart device. According to statistics, more than half of the world’s population is using smart phones. For the first time in the history of communication, more people are using their smart mobile devices as opposed to their landlines. This has brought some sort of revolution in the business world. It is now easier to reach your clients through these smart devices. One of the ways you can incorporate the use of smart devices for your business is through the use of dynamic QR codes.
Understanding dynamic QR code
QR codes are simply square designed computer generated images. They are used to connect clients directly to websites or online resources. In order for this to be possible, one has to have a QR code scanner on their smart device to scan these coded squares. Dynamic QR codes are simply recyclable codes, meaning they can be used more than once. They are recyclable because they are linked to a mobile device landing page. The owner of this dynamic QR code can make changes to the landing page whenever they want. This ensures that the content on the landing page changes without changing the QR code that connects to the page.
The benefits of using a dynamic QR code for your business
Boosting traffic to your business
If you place your QR codes in the right position, you will definitely boost traffic to your website. You need to ensure you place them in the marketing section that is concerned with the type of business you do. As you drive more traffic to your website, also ensure that your QR codes offer your clients something valuable.
Registering patrons to events
If you plan on holding an event for your business, you can place QR codes in the invitation flyers. With these QR codes, people can register for the event online. They can also use these codes to learn more about the event.
You get email subscribers
With QR codes, you can get your clients to subscribe to monthly newsletters. This is also a great way for new clients to learn more about your business.