It’s not very easy to operate as a non-profit organization, as any non-profit will be quick to tell you. You have to juggle a tight budget, volunteers, hard-to-meet deadlines all while racking your brains for…
Mobile Marketing
Futuristic QR Codes
When QR Codes first hit the market, their association with technology was obvious to the eye (they seemed to be a first-degree relative of the familiar and beloved supermarket barcodes). Unfortunately, this fact delayed their…
Getting your QR campaign out there
One of the most important things about running a business successfully is to appreciate how essential reflection is. Some people refer to their business as their brainchild and for good reason – entrepreneurs are often…
QR Code Trends
The sun’s setting in front of my eyes and the first day of the Jewish New Year is almost over. Resolutions, ruminations and revelations – that’s what New Year’s Day is all about and I…
Authentication QR Codes – Secure Your Brand
Lately, a troubling issue has been flooding the market – counterfeit products. Today it’s not only a question of shoddy merchandise but sometimes it can even be downright dangerous – especially when it comes to…
Chinese giants adopt QR Codes
The Chinese market, being one of the largest markets in the world, is an incredibly profitable market and it’s simply awash in QR Codes. QR Codes may have arrived a bit late to China, but…
Journeying in China (Ch. 2) – QR Codes in Beijing
I’ve already been a week in Beijing, the lovely, oriental capital of China and I’m enjoying every minute of my visit! The weather is warm and balmy and classical Chinese building dot the city landscape,…
Restaurant QR Codes – Eating Out with Style
Everybody loves to go out and with all the amazing restaurants around, it’s no surprise that some of us spend more time eating out than in! Restaurants are constantly competing with each other to offer…
Printing QR Codes on Stuff
Today, printing QR Codes is super popular and QR Codes are popping up everywhere you look – shop windows, item tags, posters, advertisements and sometimes even TV commercials. QR Codes are known for their useful…
Thinking Out of the Box – Innovative QR Code Usage
90% of the QR Codes I see lead to companies’ websites, even if the product isn’t something that can be bought via the website. This is the most common use of the QR Code in…
