QR codes are two dimensional codes that have gained popularity for the short time they have been on the market. One of the reasons for their popularity growth is the fact that they are versatile and easy to use. QR codes store massive amounts of information, which are easily scanned then stored to a mobile device.
Many businesses are now using qr codes for marketing and it has so far proven to be an excellent way of attracting new customers and thus increasing a business’s bottom line. Read on to find out why you should make qr code and how to go about it with ease.
Why make a qr code
The biggest benefit of having a qr code is versatility. You can use qr codes for everything and anything. These codes not only benefit the business, but the customers as well. For instance, a business is able to cut down of expenditure by distributing qr codes to their URL or website. All a customer needs to do is scan the qr code and they will be able to store the information for future use.
Another great advantage is that qr codes bring different marketing stream forms together. Example, mobile commerce and ecommerce are used for qr codes. QR codes are therefore the link and also expose customers to different types of advertising services or a business. This in turn maximizes the business exposure which might in turn generate revenue.
How to make qr code
- Choose a good qr code generator. There are several qr code generators you can choose from like Kaywa, Microsoft Tag and GOQR.me.
- Choose a suitable design for the qr code and link it to your website: Choose a design that best suits your brand image then link the qr code to your business’ website. That way, each time the qr code is scanned, it will redirect to the website.
- Test the qr code to ensure it works.