In today’s developing world, it is always ideal to evaluate your business marketing options as you move forward. QR codes can be used today as marketing tools for any business or brand. While they have been around for close to twenty years, qr codes were not used for business marketing only until a few years ago. With qr codes, you can enhance your business-client relations.
Creating a qr code – what has brought about the wide use of qr codes today
In the past, qr codes were not widely used as business marketing tools because one needed a scanner to scan the codes. However, with the wide use of smartphones, codes the use of qr codes has also increased. This is because smartphones can be used to scan these codes. Smartphones created from 2012 onwards come with a preinstalled qr code scanner. If you own a smartphone manufactured before 2012, you can simply download a qr scanner applications from your mobile market. With the increase in smartphone use, more businesses have adopted qr codes for marketing as they are an easy way of reaching clients.
Also, clients have come to understand that qr codes make it easier for them to reach a business or brand. This is because the URL in the qr code redirects them directly to a website or landing page.
Creating a qr code – common uses of qr codes
QR codes can be used in various ways. These include:
- Linking the users to websites that are mobile friendly.
- Linking users to products and services. This can be done when your users scan the qr codes with their smartphones to reveal the products and services being offered by the company.
- Donating to charities. There are some charity organizations that use qr codes for donations.
- App downloads. There are some r codes that redirect users to app websites where they can down load their favorite applications directly to their phones.